Deceptive ads are now a major liability. Stop shipping them NOW.

The easiest way to keep your creator marketing compliant.

The easiest way to keep your creator marketing trusted & compliant.

🚨Brands already lose $700M annually from influencer fraud. With $43,792 fine per non-FTC compliant influencer post now in effect, customer complaints & lawsuits are spiking. Say goodbye to red tape with SwayID.

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100+ content risk reports generated weekly for influencer marketers serving top brands

Influencer marketing is facing unprecedented regulatory pressure.

Increasing Legal Scrutiny: Stricter FTC regulations and penalties for non-compliance are on the rise, driven by the influx of deceptive practices like AI avatar influencers.

Combatting Deceptive Practices: 90% of influencers admit to faking endorsements. 80% of today's consumers can tell...eroding trust instantly.

Heightened Financial Stakes: Influencer marketing non-compliance and trust issues can result in fines, lawsuits, lost revenue, and irreparable reputation damage.

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One suite to meet all your agency's influencer marketing FTC compliance needs.

Streamline every stage of your agency’s workflow with tools designed for today’s challenges. From finding authentic creators to automating FTC compliance, we help you manage campaigns faster, reduce risks, and exceed client expectations.

Customer Influencer Scanner (replaces traditional influencer sourcing)

Source your client's influencer partners directly from their customer base—for built-in authenticity.
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1. Save Time: Identify the ideal influencers for your clients in hours, not weeks.

2. Maximize Authenticity: Partner with influencers who are genuine customers and enthusiastic fans of the brand.

3. Minimize Costs: Customer-based influencers expect significantly lower fees compared to non-customer influencers.

Gated Creator Discounts (replaces traditional influencer seeding)

Offer clients a smarter and profitable way to "seed" products by giving exclusive discounts to qualified creators instead of free products.
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1. Deliver Positive ROI: Creator discounts deliver 6:1 to 25:1 ROAS for brands.

2. Drive Organic Word Of Mouth: 90% of creators who redeem gated discounts share them with their creator friends, amplifying brand exposure.

3. Seamless Integration: Securely integrates with clients’ eCommerce platforms via their discount API—fast, easy, and non-invasive.

Automated Content Risk Checkers (replaces manual reviews)

Protect your clients with automated compliance scans and certificates for influencer and UGC content before it gets published.
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1. Eliminate Mistakes: Detect compliance risks before content goes live, reducing legal exposure.

2. Save Time: Automate content reviews to keep your team focused on what they do best.

3. Maintain Trust: Ensure posts meet FTC regulations and avoid risk of losing customer trust.

Ready-Made Training Modules (replaces manual onboarding)

Equip your team and creators with FTC compliance expertise through engaging, easy-to-follow modules.
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1. Save Time: Get your team and creators FTC-compliant in days, not months.

2. Engaging & Practical: Avoid costly fines and compliance errors with practical, proactive training.

3. Deliver Confidence: Empower your agency to confidently navigate evolving regulations and protect client campaigns.

Influencer marketing agency teams work better, smarter, together with SwayID.

Boost profitability and client retention with tools that automate compliance, improve genuine influencer selection, and deliver positive ROI.

Close deals faster by offering clients seamless solutions for authentic influencer campaigns that are compliant, scalable, and results-driven.

Streamline campaign workflows with tools that simplify influencer sourcing, automate content risk checks, and ensure seamless compliance for every campaign.

Build stronger influencer relationships with tools that enhance authenticity, reduce friction, and foster trust between creators, clients, and the agency.

Enable smarter, data-driven decisions with tools that optimize influencer selection, content compliance, and campaign ROI, ensuring every strategy aligns with client goals.

Cut unnecessary costs with solutions that eliminate third-party sourcing fees, reduce compliance risk fines, and deliver measurable ROI for every campaign.