Grow and Retain Your Media & Entertainment Creator-Customers

Triple your acquisition of high value creator customers—who, as content creators, organically champion their favorite products to their audiences—with half the effort. FTC Compliance Guaranteed.

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Win creator-customers by making them feel appreciated with FTC-Compliant Offers.

Circular marketing accelerates your customer acquisition by providing gated, personalized offers to high value consumer communities based on their identity as a TikToker, Blogger, Podcaster or any other type of digital creator. Digitally verifying their creator identity keeps your offer FTC compliant, truly exclusive and personalized, which makes them feel rewarded for who they are, sets your brand apart, and facilitates greater loyalty and genuine advocacy.

25:1

Return on Ad Spend
Eligible creator consumers typically share your offers with their peers, reducing acquisition costs.

70%

Reduction in Time Spent
Built-in automation streamlines your marketing efforts cutting down on time spent vetting and negotiating with influencers.

6x

Increase in Store Visits
Creator Offer exclusivity makes subscribers fee appreciated, increasing conversion and advocacy.

How Circular Marketing benefits
Media & Entertainment Brands

Streaming Services can win new audiences.

By tailoring personalized offers and experiences to verified creator-consumers, media brands can deepen audience relationships and drive higher engagement.

  • 70%+ of Bloggers said they’d like a personalized discount from a streaming subscription and share it with fellow bloggers.
  • 75% of TikTokers, YouTubers, and Instagramers said they prefer to shop with brands that offer them exclusive discounts.

Publishers can boost digital customer acquisition.

Circular Marketing can accelerate your digital subscription programs. You draw creator customers to your website with an exclusive offer, then digitally verify them as a seamless step in your sign-up process.

Media companies that run identity marketing programs have increased subscriptions by 6x and conversions by 91% thanks to organic word of mouth marketing that comes as a benefit.

Sports Teams can win fans and support communities.

Marketing to a consumer community like TikTokers or Streamers is a win-win. You can acquire new digital subscribers and support vital members of the community. In fact, more than 90% of Streamers said they routinely share these special offers with others who are eligible for them, spreading goodwill and reducing customer acquisition costs.

Best Creator Consumer Communities for Media & Entertainment Brands

32M
Active SwayID
Verified TikTokers
Select
26M
Active Instagramers
Select
12M
Active YouTubers
Select

Why Media & Entertainment Brands
choose SwayID

Move Fast. Find Value In Days.

Launch a Circular Marketing campaign in less than a week. Instantly verify consumer eligibility for your offer. Create, manage, track, and optimize your program all in one workspace.

Largest Network of Verified Creator Consumers.

Market to more than a dozen consumer communities or create custom groups that align with your brand. Keep them engaged year-round with campaigns that celebrate what makes them special.

Own the Experience—and the Data.

Create an embedded, in-brand purchase process that maximizes conversions. Get complete control over your customer data and use it to nurture deeper brand loyalty.

Skip the Learning Curve.

Tap into the experience and best practices of hundreds of SwayID customers running Circular Marketing campaigns.

Don't get fired for faking it.

Use SwayID: The #1 Turnkey Solution for FTC-Compliant, Profitable, and Genuine Social Media Marketing.

Oct 14 FTC influencer crackdown. $43k fine per violation. CYA or see ya.